Our client is a highly successful and dynamic finance company based in London, now seeking an experienced Senior Marketing Manager to join their team.
We are seeking a marketing leader with broad marketing expertise and cross-functional experience to plan and implement a UK focused marketing strategy, growing into a global marketing approach.
- Develop and execute a robust and comprehensive customer-centric marketing strategy across all forms of media, including social media, TV, streaming media, out-of-home, sponsorships, etc.
- Lead marketing efforts with focus on growing customer acquisition and engagement campaigns
- Build effective and measurable customer engagement campaigns
- Leverage data to increase the customer lifetime value
- Build heightened awareness, PR, events, thought leadership, customer programs and communities
- Understand competitors positioning and leverage global content to create region-specific content that can address the needs of diverse markets
- Own and be accountable for key business metrics, support in-depth business reviews to international business teams and present results to senior executives
- Create, manage and publish dashboards, report on progress against goals and relevant marketing metrics
- Build and lead a team of high performing marketing professionals
- Minimum 3 years’ experience in digital performance management and marketing
- Experience in several B2B or B2C high growth companies
- In-depth experience in marketing automation
- Ability to see the bigger picture and how to weave customer insights into the global / regional marketing plan
- An influencer who communicates clearly and frequently to both technical analysts and non-technical business leaders
- Deep understanding of customer and market insights as well as value proposition development
- Track record in hiring and managing a marketing team that hits demand generated targets
- Track record in building corporate culture through internal events
- FinTech exposure is a great advantage
- Bachelor’s Degree
Please note only suitable candidates who fit the above requirements will be contacted for this post.
To apply click ‘APPLY NOW’ or email your cv to [email protected]
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